Top 3 Best TikTok Analytics Tools for Music Professionals

Avery Malone

Feb 4, 2025

TikTok has become a pivotal platform for music professionals aiming to grow their fan base, engage audiences, and drive streams. Understanding how your music performs on TikTok can be the key to unlocking its full potential. This is where TikTok analytics tools come into play. By leveraging these tools, music professionals can make informed decisions about their content, collaborations, and promotional strategies.

In this article, we’ll dive into the top three TikTok analytics tools: Viberate, Chartmetric, and Songstats. Each offers unique features tailored for the music industry. Let’s explore their strengths and determine which tool might be the best fit for your needs.

Pricing Comparison of TikTok Analytics Tools

Before delving into the features, it’s essential to consider the cost:

• Viberate: From €19.90/month, billed annually at €239.
• Chartmetric: $1600/year or $160/month.
• Songstats: €999.99/year after a trial period.

Among these, Viberate offers the most budget-friendly option without compromising on features, making it an attractive choice for independent artists and small labels.

Why TikTok Analytics Is Crucial for Music Professionals

TikTok’s influence on the music industry is undeniable. Viral trends on TikTok often translate into chart-topping hits and increased streaming numbers on platforms like Spotify and Apple Music. TikTok analytics tools provide:

• Insights into audience behavior: Understand who your fans are and what content resonates with them.
• Performance metrics: Track follower growth, engagement rates, and content reach.
• Strategic direction: Identify opportunities for collaborations, refine your content strategy, and measure the success of campaigns.

1. Viberate

Viberate’s TikTok Analytics Dashboard is designed for music professionals seeking a detailed understanding of their TikTok performance. It stands out for its comprehensive modules that cater to every aspect of TikTok analytics:

• TikTok Overview: A high-level summary of metrics such as follower growth, average likes, comments, and post views.
• Follower Growth Tracking: Visual graphs highlight trends and benchmark growth against industry standards.
• Engagement Analysis: Toggle between likes and comments to explore audience interaction over time.
• Content Performance Insights: Analyze top-performing posts, hashtags, and mentions for effective content strategies.
• Demographics and Geography: Gender, age distribution, and follower locations are mapped for targeted marketing efforts.
• Exportable Data: All modules allow data exports, ensuring seamless reporting and deeper analysis.

Viberate’s user-friendly interface and robust features make it ideal for professionals aiming to optimize their TikTok presence. With modules tailored for both content and audience analysis, it offers actionable insights at a competitive price.

2. Chartmetric

Chartmetric is a premium tool known for its detailed analytics and expansive data modules. While its pricing is on the higher side, it’s a powerhouse for professionals managing multiple artists or labels.

Key features include:

• Audience Demographics: Detailed breakdowns of gender, age, and languages provide a clear view of fan engagement.
• Top Influencers and Collaborators: Identify influencers and artists with similar audiences for strategic partnerships.
• Content Performance: Metrics like views, likes, and comments are presented alongside direct links to top-performing posts.
• Sound and Chart Analytics: Track the popularity of specific tracks, their use in user-generated content, and milestone achievements.

Chartmetric’s strength lies in its ability to link TikTok performance to other platforms, offering a holistic view of an artist’s digital footprint. It’s an excellent choice for labels and agencies with substantial budgets.

3. Songstats

Songstats is another robust analytics tool tailored for music professionals. Its TikTok Dashboard provides granular insights into track performance and creator engagement.

Key features include:

• Growth Over Time: Interactive graphs visualize metrics like video creation trends and audience engagement over time.
• Top Videos and Creators: Identify the most influential creators and popular videos featuring your tracks.
• Performance Metrics: Detailed metrics on views, likes, shares, and comments provide a comprehensive understanding of content impact.
• Real-Time Monitoring: Recent video activity is displayed for tracking the latest trends and audience reactions.

Songstats’ focus on creator and track-level analytics makes it a go-to for professionals prioritizing granular insights. However, its higher price point might be a consideration for smaller teams.

Final Verdict: Which TikTok Analytics Tool Is Right for You?

All three tools—Viberate, Chartmetric, and Songstats—offer exceptional features tailored for music professionals. However, if you’re seeking the best combination of affordability, functionality, and user-friendliness, Viberate emerges as the top contender. Its comprehensive suite of modules, intuitive interface, and budget-friendly pricing make it accessible for independent artists and small labels alike.

For larger organizations with extensive budgets, Chartmetric provides unparalleled depth, particularly when linking TikTok insights to broader music industry data. Songstats, on the other hand, shines for its detailed track-level analytics, catering to professionals focused on specific content performance.

Investing in a TikTok analytics tool is a game-changer for music professionals. Whether you’re just starting or managing multiple artists, these tools provide the insights needed to thrive in today’s music landscape.