Best Tools to Track TikTok Performance and Grow Faster

Travis Mckenzie

Dec 2, 2025

In today's music industry, TikTok has become one of the most influential platforms for discovering new talent and promoting artist growth. The app's viral nature can turn unknown artists into household names almost overnight. For talent scouts, A&Rs, and artist managers, understanding TikTok performance data has become crucial in identifying promising talent early and nurturing their careers effectively. Analyzing follower growth, engagement rates, and viral content trends provides a data-driven foundation for smarter decisions in artist development strategies.

Before diving into how top tools help with TikTok performance analysis, let's quickly look at their pricing. Viberate offers access starting from €19.90 per month, billed annually at €239. Chartmetric comes at $1400 per year or $160 per month. Songstats charges €999.99 per year after a trial period. Each platform offers a unique set of functionalities, but all three provide powerful TikTok analytics features.

How Viberate, Chartmetric, and Songstats Help Scout and Develop Talent via TikTok Performance Data

Viberate: Deep-Dive TikTok Analytics for Strategic Growth

Viberate's TikTok Analytics Dashboard provides a detailed, module-based overview of an artist's presence on TikTok. For talent scouts and managers, this tool is invaluable. Starting with the TikTok Overview module, users get a quick health check of key metrics like follower growth, average likes, and post views. If a scout is looking for early signs of a rising star, tracking follower spikes and post engagement trends over time gives immediate insights.

One standout feature is the TikTok Follower Growth module, where trends can be benchmarked against industry standards. This helps in assessing whether an artist is growing organically or if there's unusual activity worth investigating. By using filters to view growth over different periods, scouts can tie spikes to specific viral moments or campaigns.

Viberate also offers the TikTok Likes & Comments Through Time module, providing clear visibility into an artist's engagement trends. Engagement quality often matters more than just numbers, and this tool helps differentiate between surface-level fame and genuine fan interaction. Meanwhile, the TikTok Views Through Time module tracks content reach, highlighting what type of content resonates most.

For managers focusing on content strategy, the TikTok Content Performance module offers details about the top-performing posts, including used hashtags and mentioned accounts. Understanding what drives interaction enables better content planning and audience targeting.

Demographics and geography also play a key role in artist development. Viberate’s TikTok Followers by Country and TikTok Followers Gender & Age Distribution modules map out where an artist's fans are and who they are. With these insights, targeted marketing campaigns and tour planning become much more efficient.

Chartmetric: Comprehensive TikTok Artist Insights for Strategic Moves

Chartmetric’s TikTok analytics dashboard offers a slightly different but equally powerful approach to tracking TikTok performance. It starts with the Summary Statistics module, which presents key metrics like average likes and engagement rates, essential for evaluating an artist's overall traction.

The TikTok Followers Trends module visualizes follower growth over time, pinpointing growth patterns and key viral moments. For anyone scouting talent, understanding these patterns can signal whether an artist's momentum is sustainable or just a short-lived spike.

Chartmetric's TikTok Audience and Fanbase module dives deep into demographics, presenting gender, age, and language distributions. Such detailed audience insights are critical for positioning an artist correctly in the market and identifying new opportunities for expansion.

One feature that stands out is the Artists with Similar TikTok Audience module. It allows managers and scouts to find other artists with overlapping audiences, opening doors for strategic collaborations or 

opening-act opportunities.

Content success is equally important, and the TikTok Top Posts module identifies which videos drive the most engagement. Additionally, Chartmetric tracks Artist Sounds on TikTok and ranks Popular TikTok Sounds, giving managers the data needed to assess the virality of an artist’s music beyond their own profile.

Another highlight is the TikTok Sound Charts and TikTok Sound Milestones modules, which track how an artist's sounds are trending across TikTok globally and regionally. Milestones like reaching a set number of user-generated videos or appearing on trending charts provide strong validation of an artist’s growing influence.

Songstats: Focused TikTok Content Tracking for Instant Insights

Songstats takes a slightly more streamlined approach to TikTok performance tracking but still delivers crucial insights for talent scouting and artist development. Its Growth Over Time module offers a visual timeline of key metrics such as videos created. Spotting spikes on this timeline can indicate the moments when a track or artist gained significant traction.

The Performance Metrics module offers an easy-to-read summary of views, likes, shares, and engagement rates. Having total and average values allows scouts and managers to quickly assess the overall impact of an artist’s TikTok presence.

Songstats' Top Videos and Top Creators modules are especially useful for identifying not just which content performs best but also which influential creators are helping drive an artist's popularity. Understanding who the key amplifiers are is critical in both scouting and development stages.

For ongoing monitoring, the Recent Videos module showcases the latest TikTok content linked to specific tracks, while the Creator Table module provides a detailed breakdown of creators’ activities, including their location, views, likes, and shares. Being able to sort and filter this data ensures that managers can prioritize relationships with the most influential creators.

Overall, Songstats offers an interactive, customizable environment to track content performance and audience engagement in real time, empowering scouts and managers to act quickly on emerging trends.

Why TikTok Performance Data Matters More Than Ever

In the highly competitive landscape of the music industry, TikTok performance data offers a real-time, honest snapshot of audience reaction. Platforms like Viberate, Chartmetric, and Songstats equip scouts and managers with actionable insights, making talent discovery and artist development less about guesswork and more about informed decisions.

Analyzing TikTok performance is no longer a nice-to-have; it’s an essential part of building sustainable music careers. Whether it's tracking follower growth, engagement trends, top-performing content, or audience demographics, these tools provide a detailed roadmap for identifying rising stars and nurturing them into long-term successes.