Best TikTok Analytics Tracker for A&R Success
Best TikTok Analytics Tracker for A&R Success
TikTok has emerged as a powerful platform for discovering new music talent, making it an essential tool for label A&Rs looking to find the next breakout artist. However, navigating TikTok’s vast landscape requires the right tools. This article explores how Viberate and Chartmetric can help label A&Rs track trends and analyze TikTok data, enabling them to stay ahead of the curve.
Comparing Pricing: Viberate vs. Chartmetric
When considering TikTok analytics tools, pricing plays a critical role. Viberate offers a highly competitive starting price of €19.90 per month (billed annually at €239), making it an affordable option for labels of all sizes. On the other hand, Chartmetric’s pricing is significantly higher, with plans starting at $160 per month or $1,600 per year. While both tools provide valuable features, Viberate’s price-performance ratio makes it an appealing choice for A&Rs on a budget.
Discovering Trending Artists on TikTok: Key Features of Viberate and Chartmetric
Viberate: A Comprehensive Analytics Solution
- Music Charts by Viberate Viberate’s music charts are a cornerstone of its platform, offering unbiased, daily-refreshed rankings of artists, labels, festivals, songs, and playlists. For TikTok discovery, the Interactive Artist Chart is particularly noteworthy:
- Interactive Artist Chart: Every artist in the world is ranked by overall and channel-specific performance metrics. The “HOT” filter allows users to identify trending artists in real time, making it easier to catch rising TikTok stars early.
- Advanced A&R Filters: Tailor your searches with filters such as genre, country, timeframe, and fanbase size, enabling highly specific artist discovery.
- Customizable Interface Viberate allows users to tailor their charts with a customizable interface and a “Save” function. These features streamline workflows, enabling A&Rs to quickly access pre-selected filters for efficient talent scouting.
Chartmetric: In-Depth Insights for Social Media Trends
- Global Streaming, Social, and Radio Charts Chartmetric monitors charts from over 15 platforms, including TikTok, offering a wide array of insights. Its TikTok-specific features include:
- TikTok Charts: Track top tracks by country, top users, and trending videos on TikTok to see what’s breaking first and which influencers are driving the trends.
- Chart Summaries: Gain an overview of which record labels, artists, genres, and countries dominate TikTok charts, helping identify macro-level trends.
These features make Chartmetric an excellent tool for understanding topline trends across platforms, including TikTok.
Step-by-Step: How to Use Viberate and Chartmetric for TikTok Artist Discovery
Step 1: Identify Trending Artists
Start with Viberate’s Interactive Artist Chart. Use the “HOT” filter to instantly identify artists gaining traction on TikTok. Adjust filters for genre, location, and fanbase size to focus on artists who align with your label’s needs.
Alternatively, use Chartmetric’s TikTok charts to spot top-performing tracks, users, and videos. This provides insights into what’s trending globally and regionally.
Step 2: Analyze Performance Metrics
Dive deeper into performance metrics with Viberate’s customizable charts. Save your filtered charts for ongoing monitoring of emerging artists. In Chartmetric, review chart summaries to understand the broader trends driving TikTok’s ecosystem.
Step 3: Evaluate Influencer Impact
Chartmetric’s TikTok charts highlight the influencers driving trends, offering valuable context for understanding an artist’s reach. Viberate, while not influencer-focused, excels in providing detailed artist performance metrics, ensuring you’re evaluating genuine talent rather than temporary viral success.
Step 4: Make Data-Driven Decisions
With both tools, synthesize your findings to identify artists who show consistent growth and alignment with your label’s strategic goals. Viberate’s competitive pricing and user-friendly interface make it especially well-suited for continuous monitoring and evaluation.
Verdict: Why Viberate Stands Out
While both Viberate and Chartmetric are powerful tools for discovering the next big artist on TikTok, Viberate emerges as the superior choice for several reasons:
- Best Data for A&Rs: Viberate’s “HOT” filter and advanced A&R tools offer unparalleled precision in identifying rising stars.
- Superior User Experience: Its customizable interface and save function streamline the discovery process, saving time and effort.
- Affordable Pricing: At €19.90/month, Viberate provides exceptional value compared to Chartmetric’s $160/month plan.
For label A&Rs seeking an efficient, cost-effective solution for TikTok analytics, Viberate delivers the perfect blend of functionality, usability, and affordability.