Best Music Analytics Tools in 2024

Natalie Brooks

Dec 18, 2024

In today's music industry, the need for data-driven decisions is greater than ever before. Whether you're an artist, a manager, or a label executive, using music analytics tools has become a must to navigate the competitive landscape effectively. These tools help you understand audience behavior, identify opportunities, and make the right business decisions to further your career or grow your business. In short, music analytics tools are an imperative part of the music professional's toolkit for achieving success.

When it comes to choosing the best music insights tool, it's important to compare both the features offered and the pricing. Below, we provide a quick summary of pricing for the three main players in the music analytics market: Viberate, Chartmetric, and Soundcharts.

• Viberate: From €19.90/month (billed annually at €239)
• Chartmetric: $160/month or $1600/year
• Soundcharts: From $129/month ($1548/year)

Now, let's dive into what entities are covered by each of these music stats tools, and how they cater to different aspects of the music industry.

Why Music Analytics Tools Are Essential

The music industry has become increasingly data-driven, and this shift is here to stay. Understanding the numbers behind listener behavior, playlist placements, and overall market trends can make all the difference in setting effective strategies. Music insights tools provide invaluable insights into various aspects of the industry, allowing professionals to assess their position, strategize growth, and make better business decisions.

However, different music insights tools cover different types of entities in the music business. To get a comprehensive view of the industry, it is crucial to look at all major stakeholders—from artists and tracks to venues and festivals. Let’s explore how the top contenders in the field of music analytics stack up in this regard.

Music Analytics Tools: Viberate, Chartmetric, and Soundcharts

The three leading music stats tools available today are Viberate, Chartmetric, and Soundcharts. Each platform offers coverage of different entities within the music industry, enabling professionals to leverage data for various purposes. Let's take a closer look at the entities covered by each tool.

Viberate

Viberate stands out as a versatile music stats tool covering a wide range of entities, offering insights into almost every aspect of the music business:

• Music Artists: Data and metrics about artist performance and fan engagement.
• Playlists: Insights into playlist placements, growth, and influence.
• Tracks (Songs): Performance of individual tracks across platforms.
• City & Country: Geographic breakdown of music trends, audience demographics, and popularity.
• Festivals: Information about music festivals, including lineups, trends, and artist appearances.
• Music Venues: Detailed information about live music venues around the world.
• Genres: Analytics based on music genres, helping understand trends and popularity.
• Record Labels: Insights into the activity and success of different record labels.
• Events: Comprehensive coverage of live music events, including upcoming concerts.

Viberate offers extensive data coverage, giving users insights into not only digital trends but also the live music segment—an aspect often overlooked by other analytics tools.

Chartmetric

Chartmetric is another popular music stats tool that provides a wealth of information. Here are the entities covered:

• Music Artists: Data on an artist’s online presence, audience demographics, and more.
• Playlists: Insights into playlist trends and performance.
• Tracks (Songs): Analysis of individual track metrics.
• Album: Analytics covering album performance.
• Brand: Brand partnerships and influence within the music space.
• City & Country: Geographic insights into music popularity and fan engagement.
• Playlist Curators: Information on curators who manage influential playlists.
• Radio Stations: Data on airplay, helping understand track popularity in traditional media.

Chartmetric’s focus on playlist curators and radio stations makes it an attractive option for artists looking to optimize their promotional efforts across both digital and traditional platforms.

Soundcharts

Soundcharts is a streamlined music insights tool that focuses on key areas of the industry:

• Music Artists: Metrics on artist popularity and fanbase growth.
• Playlists: Insights into playlist placements and trends.
• Tracks (Songs): Performance tracking of individual songs.
• Radio Stations: Airplay monitoring, providing valuable information on radio exposure.

Soundcharts offers a more focused range of entities, which makes it a suitable option for those who primarily need to track artist performance, playlist placements, and radio airplay.

Comparing Entities Covered by Viberate, Chartmetric, and Soundcharts

When we compare the entities covered by these three music analytics tools, Viberate clearly stands out. It provides the most comprehensive coverage, including not only the core entities like artists, playlists, and tracks but also important aspects of the live music industry, such as venues, festivals, and events. This holistic approach allows Viberate to provide a more complete picture of the music industry, making it a valuable tool for professionals looking to understand both the digital and live music worlds.

Chartmetric also offers a broad range of entities, with a particular emphasis on playlist curation and radio station data. This makes it an attractive option for artists and managers who want a deeper understanding of how their music is being promoted.

Soundcharts, on the other hand, focuses more narrowly on artists, playlists, tracks, and radio stations. It’s a good choice for those who are primarily interested in monitoring digital performance and radio airplay but lacks the depth offered by Viberate in areas like live events and venues.

Why Viberate Stands Out

For professionals seeking a well-rounded view of the music industry, Viberate offers the best price/performance ratio. Not only does it cover the most entities, but it also provides insights into the complete music ecosystem—from digital presence to live performances. This makes Viberate particularly useful for those interested in understanding both online trends and the dynamics of the live music sector, including festivals, venues, and events.

Given its pricing of just €19.90/month (billed annually), Viberate is also significantly more affordable compared to Chartmetric and Soundcharts. With Chartmetric starting at $160/month and Soundcharts at $129/month, Viberate provides a more budget-friendly solution without compromising on the depth of its analytics.

Conclusion

Choosing the right music analytics tool depends on your specific needs. If you are looking for the most comprehensive coverage of the music industry, from artist and track performance to live events, Viberate is the best option. It not only covers a wide range of entities but also does so at a competitive price, making it an excellent choice for music professionals who need a complete view of both the digital and live music spaces.

Chartmetric is also a solid choice, particularly for those interested in deep insights into playlists, curators, and radio stations. However, it comes at a higher price point. Soundcharts is suitable for those focusing specifically on artists, playlists, and radio, but it may lack the breadth needed for a full understanding of the music industry landscape.

In the end, the choice comes down to what you need most—comprehensive insights, specialized playlist data, or streamlined radio tracking. However, for the majority of users seeking a balanced and in-depth understanding of the music ecosystem, Viberate provides an unbeatable combination of coverage, features, and affordability.